The Lillian and Donald Bauder Lecture Series: Lecture and Conversation with Author David Sax

Sunday, April 9, 2017, 3:00pm
Cranbrook Schools Performing Arts Center
Join us for the launch of The Lillian and Donald Bauder Lecture Series. Author David Sax will speak about his best-selling book, "The Revenge of Analog: Real Things and Why They Matter," a topic that intersects with the history of Cranbrook and its legacy for future generations.

The lecture is scheduled for 3:00 pm on Sunday, April 9, in Cranbrook Schools' Performing Arts Center. Parking will be available at 550 Lone Pine Road, Bloomfield Hills, MI 48304, at the northeast corner of Orchard Ridge Road. A reception and book signing with David Sax will take place immediately after in the Page Hall Common Room. Copies of Sax's book will be available for purchase at the lecture, or in advance through the Center.

This event is free of charge, thanks to the generous support of President Emeritus Dr. Lillian Bauder, who, with her husband Donald, endowed a lecture series for the Cranbrook Center for Collections and Research in 2016.

About the Lecture
We live, work, and sell in a world of real things, argues David Sax--even amidst the so-called digital age. In his new book "The Revenge of Analog: Real Things and Why They Matter," Sax explains how the return of tangible products and processes--think vinyl, Polaroids, Moleskine notebooks, brick and mortar retailers, and more--are proving best for business by giving us exactly what digital cannot: tactility, authenticity, and soul. It is a story that not only impacts what we buy and sell, but why museums and archives preserve and conserve the objects and buildings--the real things--that are central to their missions.

About the Author
A sophisticated analyst of major consumer shifts, David Sax also is the author of two other fascinating accounts of pop culture and business. His other writing appears regularly in the New York Times, Bloomberg Businessweek, the New Yorker's business blog, and the LA Times, and he is a regular feature on CBC Radio and NPR.

For more information about this event, click here.
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Cranbrook Schools

·39221 Woodward ·Bloomfield Hills, Michigan 48304
Cranbrook Educational Community admits students and makes its services, activities, and education programs available to students without regard to sex, race, color, creed, religion, national or ethnic origin, disability, sexual orientation, or any other protected status as required by state or federal law.

Cranbrook Schools is a private college prep boarding school located in Bloomfield Hills, Michigan, near Detroit, consisting of three schools; an elementary school with a private preschool, a single gender middle school with a distinct boys middle school and girls middle school, along with a co-ed college prep private boarding high school. Cranbrook is regarded as one of the top private schools in Michigan. Many of Cranbrook’s students attend top universities and colleges.

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